NAALT Conference Program

Conference Program Advertising Specifications

The following are guidelines for submitting digital ads to Conference Program / Magazine. However if you have a situation where something falls outside of these specifications, please feel free to NAALT or Tony Martin
Please use the email address below for forwarding of all advertising materials.

» Advertising Payment Form

Software:

  • We prefer Adobe Illustrator and/or Indesign for PC as the primary program of choice.
  • We can also accept files in Macromedia Freehand, or as high resolution Adobe PDFs.
  • Or a 300 dpi Grayscale tiff file

Fonts:

  • Supply all PC printer and screen fonts, including fonts embedded in art files.
  • Macintosh files may be submitted, however, because we are working from a PC platform, PC fonts may have to be substituted.
  • Pseudo-type commands should not be used (i.e., if italics are desired, then the italic version of the font should be used, not the italic style).
  • ANY fonts used in Illustrator or Freehand should also be included
  • To ensure best results, please convert all fonts to outlines or paths.

Images / Scans :

  • We prefer that scanned images be saved as TIFF or EPS.
  • All internal Images and Ads are to be supplied in grayscale.
  • All high-res image should be imported and embedded directly into the document.
  • Line art should be scanned at 900 dpi and saved as a TIFF. Be sure not to scan line art as a halftone. (In Photoshop, use the "Bitmap" mode.)
  • Black and white photos should be scanned at 266 dpi as grayscale. Ideally the shadow dot should not exceed 91%; any dot under 4% will drop to white
  • Scan your photograph or transparency as close to the actual reproduction size as possible—a 20% margin plus or minus is optimum.
  • For efficient processing of your ad, please avoid sending unnecessarily large high-resolution files.

Sending Ads and Artwork:

  • Due to likely time constraints we require that ALL ADS should be compressed and submitted via email to Tony Martin
  • All files are preferred zipped for accurate transfer.
  • All files MUST be less than 10MB in size. If any files exceed this limit the email will be automatically returned without transfer.
  • Emailed files MUST include a medium resolution PDF proof of advertisement.
  • Please inform [same email address] us if your files exceed the 10MB limit, and we will provide a temporary FTP account to upload to a server.

Advertising Sizes and Prices:

  Page Option Type Dimensions Non-Sponsor's Price
  Full Page - Inside Covers Grayscale/BW 7" x 10" $600
  Full Page - Inside Pages Grayscale/BW 7" x 10" $500
  Half Page Vertical Grayscale/BW 3-1/2" x 10" $300
  Half Page Horizontal Grayscale/BW 7-1/8" x 4-3/4" $300
  Third Page Column Grayscale/BW 2-1/2" x 10" $150
  Quarter Page Vertical Grayscale/BW 3-3/8" x 4-3/4" $100
   

Deadline for Artwork:

  • All Artwork must be received by April 30, 2009.

Advertising and Design Services Available:

  • Contact Tony Martin if you require our help with the creation of your ad.
  • To speak to our friendly NAALT representative, please call Jennifer Anderson on +1 540-337-5452

» Please use our Advertising Payment Form to pay online